There’s something remarkably powerful about a good story. It can take the driest of facts and breathe life into them, and it can do the same thing with an idea. Skilled innovators take their ideas and turn them into stories, often reshaping their assumptions and beliefs in the process.
Curiosity is arguably the single strongest driver behind innovation. It’s an abiding dissatisfaction with the status go that drives us to endlessly seek better answers and better ways and better ideas.